5 Ways to Build Your Personal Magnetism part 2

3. Be Cheerful

People who have personal magnetism must be cheerful. They talk about glad tidings, not calamity. They encourage others, never emphasize discouragement. No matter what obstacles they realize are ahead, they talk and act success, not failure.

Others feel better after a few minutes with such people.

Just as the magnetic person leaves others feeling expectant by his briskness, so does he leave them in elevated moods by his cheerfulness, even when he has to pretend that cheerfulness. And more successful persons than you realize pretend they are cheerful.

5 Ways to Build Your Personal Magnetism part 1

Editor’s note: The following selection comes from The Technique of Building Personal Leadership (1944) by Donald A. Laird. It has been condensed from the original chapter.

A group of ambitious management executives attended a conference in the Societies’ Engineering Building in New York City. Almost all the men were college graduates. They were well dressed, well fed, polished. Each stated his opinions carefully and fluently. The meeting simply reeked of logic. But it was getting nowhere. It needed some magnetism to pull it together.